Understanding Drivers of Organizational Citizenship Behaviour in Service Firms
Abstract
Organizational citizenship behaviour, is a well-researched construct and has been studied from last more than twenty-five years. The present study investigates the various drivers of organizational citizenship behaviour especially in services firms. For this we have conducted a systematic literature review using funnel. This paper gives a detailed explanation of OCB, with its evolution and its various dimensions. We have discussed various dimensions of OCB in detail, as given by different authors with evolution. On the basis of literature review, we could find that the main antecedents of OCB are categorised in four categories; employee factor, task environmental factor, leader and employee relationship factor and organizational factors.