Entrepreneurial Leadership in a Private College in Kuala Lumpur: A Case Study

Abstract

In education entrepreneurship, captivation with educational institutions around the world is a new trend. A huge amount of capital is now being invested in this sector. Although there are plenty of complaints about the acceptability of the education business, the number of private colleges and universities has been rising day by day. The objective of this research is to understand how a private college in Kuala Lumpur survived an antagonistic environment and established a successful educational institution. This research used a case study design and questionnaire to achieve the objectives. The findings indicate the way entrepreneurial leadership is performed and maintained in this private college in Kuala Lumpur and what more they could do with regard to making educational business more successful in South Asia. As awareness of Malaysia’s diversified education business, its marketing of education and the resulting interest in its educational institutions has rapidly spread around the world, it is deemed that entrepreneurial leadership is an urgent necessity to sustain the country’s development of the education sector. The development of college education may also be dynamic enough to transform the way of conducting education business and, at the same time, satisfy local employability requirements, producing international graduates with enhanced capacity at the international level. In this transitional time, it is important that research concentrates on the nature of traditional education systems and the necessity of entrepreneurial business-oriented institutions.