Entrepreneurship: - Tool for altering Livelihood of Street Vendors in Madurai City

Authors

  • S. Rajendran
  • V. Prabakaran
  • N. Ramar
  • C. K. Muthu Kumaran

Abstract

Informal Sector contributes 90% of SMEs Working Capitals, which operating millions of workers pursuing livelihoods, Some of the research articles in the daily news noted that around 20% of total urban population was involved in the street vending in the metropolis, A Present study is focused on the Entrepreneurship: - A Tool which rewrite a fate of  Street Vendors in Madurai City, as the city Madurai was most famous in Tamilnadu for the oldest pilgrimage of Meenakshi Sundareswara temple and Tamil sangams, which was flourished 2000 years ago. The city also well-known as an “Athens of the East” or “thoonganagaram”, the city holds the corporation status with seven taluks with the wide spread of arid plans.  The district holds the 9th place in population of Tamilnadu, where the 60% of District population lives in urban area of Madurai city with the literacy rate of 83.5% which is higher than the state of Tamilnadu (80.1%). The present study is focused on the Entrepreneurship of the people from Madurai city, who in the Street business. 

Primary data’s are collected through the simple random sampling method with a simple structured questionnaire, the statistical tools are remanded for analyzing the data, Secondary data’s are used as an informative and references, the results of the study are in positive where the livelihoods of the redline has been changed its colour after the Entrepreneurship.

The conclusion of the study clearly notifies many real facts behind the success of street vendors that are dedication, hard work and small savings, the tools for success has been seeded by the NGO’s, SHG’s and the volunteers of the socialist, where they poured the Skill’s of Socio-Economic development in the name entrepreneurship, which changes the fate of the livelihoods from the coloured as RED.

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Published

2020-02-10

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Articles