An Interpretation of Applicability of Balanced Scorecard and Performance of it Companies in Bengaluru City

Authors

  • S. Shalini
  • S. Venkatesh

Abstract

Balanced Scorecard (BSC) is the technique which allows organizations to overpass the space amongst strategies and operations and it is used extensively for aligning business operations with strategies and vision of companies to improve standards of business and monitor performance of companies against their stated objectives. More than two fifth of employees viewed that the level of applicability of balanced scorecard in IT companies is moderate. Significant is prevailing in applicability of balanced scorecard in IT companies and profile of employees. Applicability of balanced scorecard has positive, significant and moderate relation with performance of IT companies. Therefore, IT companies should utilize balanced scorecard for planning and they must group all perspectives of balanced scorecard for ensuring balance. Further, they should employ balanced scorecard for framing strategy and execution.

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Published

2020-01-18

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Articles