The Impact of Strategic Direction on Handling Corporate Social Responsibility: Empirical Study in Jordanian Commercial Banks

Authors

  • Dr. Khaled Khalaf Salem AL-Zureikat

Abstract

The present study aimed to explore the impact of the strategic direction on handling corporate social responsibility in Jordanian commercial banks. To meet the study’s goals, a questionnaire was developed to collect data. Questionnaire forms were distributed to 626 employees who work in Jordanian commercial banks. 609 questionnaire forms were retrieved. 19 questionnaire forms were excluded. Thus, 590 questionnaire forms were analyzed. The SPSS program was used for analyzing data. It was found that employees in Jordanian commercial banks have positive attitudes towards strategic direction. It was found that employees in Jordanian commercial banks have moderate attitudes towards handling corporate social responsibility.  It was found that strategic direction has a statistically significant impact on handling corporate social responsibility in Jordanian commercial banks. The researcher recommends conducting studies that explore the extent of handling corporate social responsibility in other sectors.

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Published

2020-08-01

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Section

Articles