Strategies for Promotion of Inbound Medical Travel in India: An Analytical Study Based on International Experiences

Abstract

As the global economy is fast slowing down in the wake of COVID-19 pandemic sweeping across the world, nations are formulating strategies for economic revival considering their individual circumstances and national realities. This paper seeks to study the prospects of promoting Inbound Medical Travel (IMT), a fast emerging variant of Medical Tourism (MTm),given the unique potential of India to deliver high value medical care at reasonable rates. The paper is based on the review of global experiences in IMT. It suggests strategies for faster development of IMT in India, as Indian economy shows indications of revival in the ongoing pandemic situation.